The Living Room – The Art of the Pitch

Monday, November 26, 2018, 7pm to 9pm
PL1422, 1422 William St
FREE admission; no advance registration required

Photo: Harry Whittier Frees/Library of Congress

Emerging Artists! Please join us on Monday, November 26 for our next Living Room.

This time our special guests will be Heather Redfern (Executive Director at The Cultch) and Joyce Rosario (Interim Artistic Director at the PuSh International Performing Arts Festival) and they’ll be bringing their industry expertise to our session about pitching your work. We’ll talk about what makes a good pitch, what’s not so great, and – most importantly – how power can factor into building reciprocal relationships. Rumble AD Jiv Parasram will moderate the session. Come hang out, eat chips, and take part in the conversation!

You don’t have to sign-up in advance but you can view the event on Facebook and let us know if you’re interesting in joining us.



Heather Redfern, Executive Director of The Cultch

Heather Redfern, Executive Director of The Cultch

HEATHER REDFERN is the Executive Director of The Vancouver East Cultural Centre (The Cultch) where she curates a program of over 20 different presentations each season. Before coming to The Cultch, she was the Executive Director of the Greater Vancouver Alliance for Arts and Culture and the Artistic Producer for Catalyst Theatre in Edmonton. Heather has sat on numerous boards including The Koerner Foundation, and The Edmonton Arts Council. She was the first Chair of the Magnetic North Theatre Festival, an organization she helped to found.

Heather has been honoured with the City of Edmonton, Business and the Arts Award for Excellence in Arts Management and the Mallory Gilbert Leadership Award for sustained, inspired, and creative leadership in Canadian Theatre. She continues to work on innovative ways to promote Canadian artists at home and abroad. In East Vancouver, she has overseen $30 million of refurbishment and construction first at The Cultch and then as a driving force behind the restoration of the historic York Theatre. Over the past ten seasons she has built an international reputation for the Cultch through her innovative curation and impeccable leadership.


Joyce Rosario, Interim Artistic Director of the PuSh Festival

Joyce Rosario, Interim Artistic Director of the PuSh Festival

JOYCE ROSARIO is currently Interim Artistic Director at the PuSh International Performing Arts Festival in Vancouver BC, Canada. She has been with the PuSh team since 2013. Previously, Joyce spent 10 years in the Canadian dance milieu as a curator, producer and manager. Her training is in Theatre Production/Design from University of British Columbia’s Theatre program, and she was once nominated for a Jessie Richardson award for Costume Design. Her first foray in performance was as a teenage participant in ‘Turning Point’, a new genre public art project by Suzanne Lacy. Joyce is a first-generation Canadian of Filipina descent. She is privileged to live and work on the traditional, ancestral and unceded territories of the Coast Salish peoples of the Musqueam, Squamish, and Tsleil-Waututh Nations.


The Living Room is co-produced by the Greater Vancouver Professional Theatre Alliance.

Leave a Reply

Your email address will not be published. Required fields are marked *